re:Purpose Leadership Logo

So when you read about JoAnn Mills on the re:Purpose Leadership collateral page we bet you were wondering how we came to that particular (and perfect, if we do say so ourselves!) look. Frankly, we can only take credit for presenting her with three incredibly unique and diverse options — she’s the one who chose to more forward with the smart, clean,  modern option that you see above.  And we couldn’t have agreed more —  because a brand should accurately reflect the person or company that it represents —  and JoAnn is one sophisticated, smart lady!