Designing the Paxar Logo
took us into the realm of those playful, hardworking folks who approach software sales with integrity and karma — just the sort of people we LOVE working with, really! And so enjoyable to be able to focus on bringing those qualities to light in the design process. Their site has a lot of content and multiple levels of divergent products, so we kept the visual framework consistent and on brand and showcased the software itself on each product page. You can click on over here
to see the final product if you'd like!