After we developed a beautiful word mark
and set of printed Collateral
for Patty Stonesifer, we turned our attention to her website. These days, a web presence is almost always necessary, though in this case we needed to keep it low-profile and totally on brand. We translated the soft and subtle visual brand into a website that leveraged all the parts and pieces that she loved from the print side — her favorite African proverb, the creamy background, soft wave pattern and classically typeset word mark — and presto! Instant online presence.